HOUSTON FEDERAL CREDIT UNION

Originally chartered as Fluor Mid-Continent Employees Federal Credit Union, Houston Federal Credit Union provides a full range of financial products and services that their members demand and desire, HFCU is a source of stability and strength because every member that has trusted them with their checking and savings, loans, investments, and more.

Responsibilities: copywriting and proofing all marketing materials, annual marketing strategy planning, developing and planning sweepstakes, reward programs, and limited offers with compelling copy focused on exclusive features and benefits, managed four direct mail programs and five email marketing campaigns, spearheaded loan advertising campaigns, conducted financial market research, partnered with marketing department’s graphic designer and social media manager to overhaul existing advertising communications.